Kimono is tradition but there is a movement among kimono designers seeking to bring the traditional Kimono into the modern world.
Tokyo Fashion Week ran from March 18 through March 24. There were green fashions from the designer who dressed Lady Gaga as well as a modern updates on the traditional kimono. About 15,000 people gathered for the Tokyo Runway Show to watch street styles, a show put together by Japanese creators seeking to switch to ready-to-wear brands and “real clothes consumers”. The third generation Kimono designer Jotaro Saito presented his “Futurism” collection, featured beautiful kimono in a variety of bold patterns and vivid colors with models wearing traditional sandals and being trussed up in “obi” sashes with fabric featuring horizontal-lining, checks and polka-dot.
Kimono for daily wear is Jotaro’s philosophy. His stunning creations are a respectful nod to traditional kimono design bringing bold colors and modern patterns using the standard kimono form, which has taken the art form to new heights.
He has also carried his art form beyond Kimono to various works of art for restaurants, hotels, museums and shopping districts and his design work has been incorporated into household items and furniture.
If you want to check his collection, his shop is introduced on JINTO(Japan National Tourism Organization) fashion site.